Tricia advises ambitious companies desiring sustained market growth and brand relevance. A passionate brand champion, she partners with company leadership to create a common vision of future success and ensure every leader understands the vision as well as the practical tools to achieve it.
Many marketing strategists lose sight of the human component, either by overemphasizing data and metrics or engaging in endless brainstorming sessions that leave senior management without a tactical game plan. Tricia supports her clients as a trusted visionary who can also produce measurable objectives and steps to build a high performing team that exceeds expectations.
As a natural connector of people, concepts and ideas, Tricia brings a substantial network and a toolbox of skills and talents gained from twenty-plus years in marketing & product management positions. With leadership roles in rising startups and established Fortune 500 companies such as Procter & Gamble, Starbucks and Microsoft, Tricia is a classically trained innovative thinker with the perspective of a general manager. She examines her client’s organization holistically and brings the entire team along in the process.
Tricia is a seasoned and respected leader with a long track record of developing high-performing teams that achieve outstanding results. She brings that same passion to her client organizations and builds into them to ensure their continued success.
On the personal side, Tricia is a proud Seattle native and enjoys all that the Pacific Northwest has to offer, from a plethora of outdoor activities to a vibrant wine community and everything in between. She relishes time at Lake Chelan - her ‘happy place’ - with her husband, three children and Bernedoodle. Tricia enjoys giving back to her community through volunteer work and non-profit board service.
Tricia is a seasoned and respected leader with a long track record of developing high-performing teams that achieve outstanding results. She passionately believes that coaching and sincere care for employees helps teams become catalysts for innovation that engages the customer in meaningful ways and transformational revenue growth. She has seen how clearly and directly communicating in language everyone can understand gets everyone on the same page. She brings this same passion to her client organizations and builds into them to ensure their continued success.
“Tricia was able to turn ideas into action with very tangible results.”