Spending most of your time managing the day-by-day operations of the business instead of following a strategic plan where you’ve set a clear vision for what success looks like? Could you use outside perspective and the firepower of a seasoned marketing leader to help move your business forward?
As an Executive Advisor and Outsourced CMO, Tricia’s proven approach combines disparate concepts of brand strategy, customer insights and strategic planning into a whole-company point of view.
A North Star creates a clear path to sustained business growth. Having that critical point of reference ensures that
your brand is relevant and can support growth aspirations,
your corporate culture is undeniably committed to your customer and customer understanding is used to validate use cases and insights which will fuel growth, and
your marketing team is set up to achieve success through clear priorities, strategies and staffing.